Clever Curl is Australia’s #1 curly hair products brand — created by curl specialists and loved by curl families across the country. Inspired by the Curly Girl Method and designed with minimal, highly effective ingredients, Clever Curl makes it easier than ever to achieve hydrated, defined, frizz-free curls.
Every product in the Clever Curl range is vegan, cruelty-free, Australian-made and formulated to respect your curl pattern. Using certified organic aloe vera, gentle cleansers and nourishing botanicals, each formula supports healthy curls without sulfates, silicones or harsh additives. Whether you’re following the full CGM routine or simply looking for clean, curl-safe care, Clever Curl delivers reliable results.
Choose from the Original and Fragrance-Free collections, with cleansers, rich and light conditioners, treatments, creams, gels and the iconic Wonderfoam — all created to support waves, curls and coils at every stage of the routine. Clever Curl is also a favourite for curl-friendly refresh days and deep hydration cycles.
At CurlyTops, you’ll find the full range of Clever Curl products, including bundles, travel sizes and accessories to help you personalise your routine. As Australia’s home of curly hair, we’re proud to bring you the best-performing products from the nation’s most trusted curl brand.
Discover why Clever Curl remains the go-to choice for hydrated, strong, beautifully defined curls.